Driving is a part of life. We drive to work, we drive to shop, we drive for family, to see friends, and sometimes we drive just for fun. All this driving adds up and we can see the expenses in car maintenance, fuel, vehicle payments, repairs, and insurance. Well, what if our daily drives created revenue instead of just costs?
In today’s modern economy, data is indisputably valuable. After all, it fuels critical decision-making across governments, financial sectors and eliminates the cost of guesswork. Yet monetizing this prized commodity has often been elusive. The public usually lacks the know-how to participate in the data economy or has been systematically locked out by corporate monopolies that control the data.
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